Executing A Configurable Product Strategy

If your company manufacturers capital equipment or systems, I’d like you to pause for a moment and seriously consider how easy it is to:

• Create a quote
• Book a clean order
• Plan the materials for an order
• Build the order
• Install the order
• Support the order
• Know that the order will be profitable

For most companies, there is a big need for improvement. Is your company in that situation?

Do you need help making the complex simple? I can help you with this.

Photo Credit: Alison Christine, Flickr.com

Thought for the week:

“Tell me and I forget; teach me and I may remember; involve me and I will learn.” – Confucius

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What do you think? I welcome your comments!

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Dave Gardner, Gardner & Associates Consulting http://www.gardnerandassoc.com

© 2015 Gardner & Associates Consulting  All Rights Reserved

Note:  This posting is based on my weekly “Thank God It’s Monday” that helps you and your company thrive! To receive an email version of “Thank God It’s Monday” to start your week, please subscribe here.  I would very much appreciate your suggesting to others that they subscribe.

Privacy Statement:  Our subscriber lists are never rented, sold, or loaned to any other parties for any reason.

Dave Gardner’s “Thank God It’s Monday” 09JAN12

“Thank God It’s Monday” is to help companies thrive!

This week’s focus: configurable products and services

Is it all about your company–the product or service provider–or all about your customer?

If it’s all about your company, watch out! Someone will come along who is better focused on the customer and take market share from you.

How can you tell if it’s all about you?

There’s friction in the marketplace between what your company offers and what your customers really want and expect from your company.

Friction will keep your company from thriving.

Thought for the week:

“Brands exist as a means of communicating what to expect from a product or service–or to highlight the family likeness between different products and services. An established brand on a new product is a guarantee that what you’re getting will be, in its own way, like something you’ve enjoyed before. “ – Sir Richard Branson, Business Stripped Bare

What do you think? I welcome your blog comments!

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Dave Gardner, Gardner & Associates Consulting

http://www.gardnerandassoc.com

© 2012 Gardner & Associates Consulting  All Rights Reserved

Note:  To receive an email version of “Thank God It’s Monday” to start your week, please subscribe here.  I would very much appreciate your suggesting to others that they subscribe.

Privacy Statement:  Our subscriber lists are never rented, sold, or loaned to any other parties for any reason.