Retail Holiday Sales And Priorities

Note: This posting is based on my weekly “Thank God It’s Monday” that helps you and your company thrive!

This week’s focus: retail holiday sales and priorities

This weekend, I was taken aback by long lines of people awaiting stores to open so they can purchase some item they crave at a special price.

It seems to me this isn’t about some new family tradition–it’s about us buying into the notion there’s scarcity in the world and, if I don’t act fast enough, I won’t get that 50-inch flat screen TV that I absolutely must have at that low, low price.

The overlords of retail must be amused and giddy watching us engage in such foolish, robotic behavior with some lining up for days to get into their stores. But, the overlords are also nervous about their financial performance as investors hold them and their stock price accountable.

Christmas isn’t about celebrating the birth of Jesus–it’s about a 4-week retail extravaganza. It’s about shopping for deals. It’s about “saving” money on your purchases.

How long will the satisfaction last of being able to say, “I got it!” last? Not long.

And, finally, just what do think Jesus would think about all this?

Thought for the week:

“No matter our talent, we all know in the midnight of our souls that 90 percent of what we do is less than our best.” – Robert McKee
What do you think? I welcome your comments!

Dave Gardner, Gardner & Associates Consulting

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One Response to Retail Holiday Sales And Priorities

  1. Marisol says:

    I don’t necessarily think that employees of retailers enjoy picking up the aftermath of #BlackFriday…and employers lose a lot of productivity on #CyberMonday. What I don’t like is that Black Friday now starts as early as Thursday and Cyber Monday starts as early as Saturday. Stresses me out just hearing about it! I like to think I make every conscious decision to spend wisely on material things, as much as I choose to give to great causes throughout the year (not just on #GivingTuesday). Thanks for sharing your thoughts, Dave! Seems like all of the days are taken with some clever call to action. Perhaps Jesus would want #JesusEveryday 🙂


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