“Thank God It’s Monday” is to help companies thrive!
This week’s focus: business execution
Traditionally, when humans have experienced a less-than-satisfying experience, they often believed that there was no point in complaining—no one cares. Today, complaining about customer experiences is easier than ever thanks to forums, blogs, and social media (Twitter, Facebook, LinkedIn, etc.).
If you aren’t happy, you no longer have to suffer in silence—you can broadcast your disdain to the entire world using social media. Delighted or satisfied customers tend not to broadcast their feelings with the same frequency and passion—a sad fact of life.
Companies that thrive will look to social media to help them understand what the world is saying about them so corrective action can be taken.
Excerpted from my Fast Company Expert Blog post: Dell Customer Advisory Panel Executive Summary
“Business, and to a great extent most of life, is about giving people more than you promised, quicker than you promised, easier than you promised.” -Robert Ringer, A Voice of Sanity in an Insane World
Dave Gardner, Gardner & Associates Consulting http://www.gardnerandassoc.com
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