Dave Gardner’s “Thank God It’s Monday” 12APR10

“Thank God It’s Monday” is to help companies thrive!

This week’s focus: configurable products and services

The more companies can help their customers configure their lives around your products and services, the more reliant they are on you.

Companies can accelerate sales with buyers if all the options are laid out appropriately so the buyer doesn’t have the impossible task of trying to figure out what’s possible which is in all likelihood impossible.

This is how companies thrive satisfying the needs of “the a la carte customerTM.”

Thought for the week:

“Life is mostly froth and bubble; Two things stand like stone: Kindness in another’s trouble, Courage in your own.” Adam Lindsay Gordon (1833-70)


Dave Gardner, Gardner & Associates Consulting http://www.gardnerandassoc.com

© 2010 Gardner & Associates Consulting  All Rights Reserved

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